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Designing Products That People Want: The Power of Emotion in Construction Innovation.
Introduction Have you ever used a product that just doesn’t make your life easier? Maybe it lacks the key features that similar products...

Andrew Spencer
Mar 174 min read


Chasing Perfection
“Perfection is the enemy of progress.”
It’s natural to want a product to be flawless before launch.

Andrew Spencer
Feb 153 min read
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